Aug 02, 2022
In General Discussion
The sadly ubiquitous space error is an Anglicism. In other words: a characteristic of English that has crept into Dutch but does not correspond with the characteristics of our language. In a space error, a compound word such as "refrigerator salesman" is written as two words ("refrigerator salesperson"). There are websites dedicated to detecting and combating space errors. Spaatieuu is one of them. On that site I came across this striking example: 'Christmas tree ball brackets' should of course be 'Christmas tree ball brackets': Space errors in ad Space errors pass by many people, but those who do notice them give them goosebumps. A space error is unprofessional and reduces the quality of your communication. Avoid space errors, especially when you offer a service that has to do with communication. Space errors are bad when you sell Christmas tree bauble job function email list brackets, but they are unforgivable when you make them as a marketing agency (or 'marketing agency') (unless it's a conscious choice for SEO , although you can discuss that further, ed.). Also read: 13 tips to make your Google Ads campaign convert even better Mistake 3: Mixing uppercase and lowercase letters too much Where did that trend of capitalizing random letters and words suddenly come from? I run the risk of being shoved into the senior citizen's corner like an old man (I'm 34), but I get a headache from too much alternation in capital and small letters. Fortunately, this phenomenon is mainly limited to memes and other informal communication on the internet. Yet I have also seen it in online advertisements. By the way, I'm not the only one questioning the weird use of upper and lower case letters, as this screenshot I found on me.me shows : uppercase and lowercase letters in online advertisements However, I want to make it clear that some form of creative use of capital and small letters is not a problem in professional communication.